A. When designing a mailing program, it's helpful to keep the medium's unique capabilities uppermost in mind. That way, you're likely to take advantage of everything that it has to offer. Consider mail's five special strengths, and how you can make them work most effectively for you:
Targetability. When you use mail, you select exactly who you want to talk to. You speak to people in their own language and about their individual needs. You can target in many different ways geographically, demographically, psychographically and combine approaches for still greater selectivity. You can even time your efforts to coincide with a critical point in a customer's buying cycle.
Efficiency. With mail, you know that every dollar you spend is being directed at people who are genuine prospects for your product or service. Instead of paying for circulation or viewership that may not be relevant to your needs, your budget is working all-out where it really matters.
Flexibility. Mail can handle a wide variety of advertising or marketing tasks. Mail can sell directly, of course. But it's also the medium that can deliver a sample right to the consumer, bring back the information you need to build a database, or develop a dialogue that helps to create a lifetime customer.
Measurability. There's no guesswork when it comes to the results of a mail campaign, and virtually no waiting. If you've got a winner worth rolling out, you know right away. By allowing you to rapidly compare the merits of various strategies, mail provides the kind of knowledge that will help you in every aspect of marketing.
Accountability. Because you can prove that mail works, it becomes its own justification. As responses pour in, the value of your program speaks for itself. This high level of accountability enables you to proceed with a high level of confidence.
Just need Magnets? No Problem. Stand-alone magnet are available.
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Like most printing, our Magnet Mailer pricing is separated into several tiers based on quantity. The grid below will give you a quick estimate based on pricing, any increments between quantities will have the same price per piece as the starting point for the tier. Our minimum order quantity is 500 and increases must be at least 250 pieces.
Magnet Mailer Technical Specifications
Postcard and Magnet are printed in full color process and the artwork may bleed.
Please extend bleeds .25” beyond edge.
Standard Postcard Size is 5.25”x8.5”
Standard Magnet Sizes are 2”x3.5”
We accepts most Adobe formats but prefer EPS with fonts outlined or PDF with fonts outlined.
We address directly on the postcard and require 2..375” x4” of empty space starting from the bottom right corner of the card for ink jetting.
We can mail First Class, Standard, or Non-Profit. We will always provided the postal indicia.
Magnets must be at least ½ inch from all edges to secure properly.
