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$.225 - $.271 Standard

"The Offer"

Q. What, precisely, is an offer?

A. In looser terms, it might be described as "the deal" the specific proposition that induces a customer or prospect to act. Classic examples are "Send for our free catalog" and "Take any 12 CDs for a penny."

Q. What are the elements that make up an offer?

A. An offer may consist of:

· The product or service itself
· A money-back guarantee
· A specific promise such as a toll-free phone line to provide customers with assistance
· A price break or just the price itself
· A free sample or trial
· Favorable payment terms
· A premium for acting now

Q. How important is the offer?

A. The offer is one of the most critical components of your Direct Mail package. A mailing may be highly compelling in many ways in format, copy, selling strategy but it will only achieve its maximum potential when coupled with a sound offer. While it's hard to overestimate the importance of offer testing, the procedure is, fortunately, very simple. Just send out the same package with a variety of others, and watch for differences in the results.

 
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MagnetMailers.com > Testimonials

" Our direct mail campaign using Magnet Mailers was a big success and everyone was really happy with it. It really exceeded our expectations. "

-Maggie Epps,
Duke University Health System

About Magnet Mailer
Magnet Mailers are available in two finishes; Glued-On where the magnet is attached by spot glue and Sealed-On where the magnet is attached by lamination. The standard magnets are business card size (2"x3.5") and 3.5"x4". Custom card and magnet sizes are available.

Magnet Mailer Pricing
Like most printing, our Magnet Mailer pricing is separated into several tiers based on quantity. The grid below will give you a quick estimate based on pricing, any increments between quantities will have the same price per piece as the starting point for the tier. For example, $.39 per piece of the Glued-On Magnet Mailer would apply to 2500-4750 pieces. Our minimum order quantity is 500 and increases must be at least 250 pieces.

Glued-On Magnet Mailer
Magnet Size Quantity Unit Price Extended Price
Business Card Magnet
$
3.5x4 Magnet
$

Sealed-On Magnet Mailer
Magnet Size Quantity Unit Price Extended Price
Business Card Magnet
$
3.5x4 Magnet
$


Postage
To give you an accurate postage estimate, we always need to process your mailing list. However, we are able to provide a postage range, allowing you to more accurately budget your project before you start.

First Class Rate: $.394 (typical delivery time = 1-5 days)
Standard Rate: $.225 - $.271 (typical delivery time = 10 days)
Non-Profit Rate: $.16 - $.18 (typical delivery time = 10 days)
* rates effective May 12, 2008

Click Here for information on First Class Rate vs. Standard Rate

MagnetMailers.com > Facts from the US Postal Service

Did You Know!
  • Consumers spend an average 30 minutes reading their mail.
  • The "CEO of the household", who decides on new purchases, is most likely the first person to review and sort the mail.
  • 98% of consumers bring in their mail the day it's delivered
  • Of these, 72% bring it in as soon as possible
  • 77% sort through their mail immediately
  • 56% say receiving their mail is a "real pleasure"
  • 42% look to the mail for financial savings