A. In looser terms, it might be described as "the deal" the specific proposition that induces a customer or prospect to act. Classic examples are "Send for our free catalog" and "Take any 12 CDs for a penny."
Q. What are the elements that make up an offer?
A. An offer may consist of:
· The product or service itself
· A money-back guarantee
· A specific promise such as a toll-free phone line to provide customers with assistance
· A price break or just the price itself
· A free sample or trial
· Favorable payment terms
· A premium for acting now
Q. How important is the offer?
A. The offer is one of the most critical components of your Direct Mail package. A mailing may be highly compelling in many ways in format, copy, selling strategy but it will only achieve its maximum potential when coupled with a sound offer. While it's hard to overestimate the importance of offer testing, the procedure is, fortunately, very simple. Just send out the same package with a variety of others, and watch for differences in the results.
Just need Magnets? No Problem. Stand-alone magnet are available.
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Like most printing, our Magnet Mailer pricing is separated into several tiers based on quantity. The grid below will give you a quick estimate based on pricing, any increments between quantities will have the same price per piece as the starting point for the tier. Our minimum order quantity is 500 and increases must be at least 250 pieces.
Magnet Mailer Technical Specifications
Postcard and Magnet are printed in full color process and the artwork may bleed.
Please extend bleeds .25” beyond edge.
Standard Postcard Size is 5.25”x8.5”
Standard Magnet Sizes are 2”x3.5”
We accepts most Adobe formats but prefer EPS with fonts outlined or PDF with fonts outlined.
We address directly on the postcard and require 2..375” x4” of empty space starting from the bottom right corner of the card for ink jetting.
We can mail First Class, Standard, or Non-Profit. We will always provided the postal indicia.
Magnets must be at least ½ inch from all edges to secure properly.